Branding and Foundation Website

The Erie Community Foundation is a $260 million foundation that comprises 789 endowed funds assisting more than 500 nonprofits.

In spite of their relative size and success, the greater Erie community largely had no idea what a community foundation was, let alone realize that one had been serving them since 1935. The foundation came to us hoping to change that.

We led them through an entire rebranding effort, helped them find their voice, updated print and collateral materials, and launched a comprehensive image campaign along with a new website.

Foundation Website

Tungsten worked extensively with the foundation to reorganize and restructure the content of the site for a variety of audiences based on analytics. We also redesigned the site to work in tandem with the foundation’s marketing materials.

As part of the redesign, we built a backend database that allows the web visitor to easily find a nonprofit or scholarship in order to make a donation. Donations are then made using Tungsten’s custom-built application, GrowDough. The foundation site also features news, events, a staff listing, and scholarship, grant and donor stories.

Website Highlights:

• GrowDough Online Donations
• Agency Fund Database
• Nonprofit Database
• Scholarship Fund Database
• Impact Stories Categorized by Audience Type